Mohamed Yousuf Naghi Motors (MYNM), the official Ford distributor for the Western and Southern regions of Saudi Arabia, has achieved the Ford Guest Experience (FGE) Certification, recognising its commitment to customer experience across sales and service operations.
The certification follows a Final Assessment conducted on September 8 and 9, 2026, and represents one of Ford’s key standards for customer experience. It recognises dealerships that demonstrate consistent customer-focused practices across different stages of the guest journey.
Three Months of Preparation
MYNM’s frontline teams underwent an intensive three-month effort to align their operations with Ford’s global guest experience standards.
The process involved teams across the business working to strengthen customer-focused practices and maintain consistent standards across sales and service operations.
Sami Younis, Head of Service & Customer Experience at Ford MYNM, said the achievement reflects the team’s day-to-day commitment to a customer-first culture built around discipline, resilience and teamwork.
MYNM also acknowledged the support of its management team, Ford’s FGE Global team and Ford Middle East leadership throughout the certification process.
Setting a New Standard
Jason Blane, Managing Director of Ford MYNM, said the certification marks the beginning of the company’s continued focus on sales and service excellence.
He added that MYNM aims to raise the standard for customer experience across the Kingdom and continue improving the experience delivered to its customers.
As Ford’s official distributor across the Western and Southern regions of Saudi Arabia, MYNM provides automotive sales and service experiences while continuing to focus on customer experience across its operations.
Leave a Reply